The Lay’s Kholo Ranbir Se Milo Contest is a nationwide promotional campaign organized via PepGenie running from August 15, 2026, to September 30, 2026. Participants buy eligible ₹20 Lay’s packs, upload a photo of the torn pack showing the unique promotional code via WhatsApp/microsite, and complete verification milestones to win gaming consoles, smartphones, international trips, or a group meet-and-greet with actor Ranbir Kapoor.
- Offer Name: Lay’s Kholo Ranbir Se Milo Contest
- Organizer: PepsiCo India (via PepGenie platform)
- Top Reward: Group Meet & Greet with actor Ranbir Kapoor
- Other Prizes: 30 Gaming Console Vouchers, 10 Premium Smartphone Vouchers, 5 International Holiday Packages (for 2 people)
- Eligible Products: Select ₹20 Lay’s packs with unique codes printed near the batch number
- Contest Period: August 15, 2026 to September 30, 2026 (or until promo stocks last)
- Status: Verified & Active
What Is the Lay’s Kholo Ranbir Se Milo Contest?
The Lay’s “Kholo Ranbir se Milo” Contest is a promotional campaign in which participants submit images of eligible Lay’s product packs containing unique promotional codes. The submitted images undergo OCR-based validation before the verified pack count contributes toward different prize-draw milestones.
The contest is stated to be valid from 15 August 2026 until 30 September 2026 or until promotional stocks last, whichever is earlier.
How to Participate in Lay’s Kholo Ranbir Se Milo Contest?
To enter the Lay’s Kholo Ranbir Se Milo contest, scan the in-store QR code or visit [pepgenie.com/lays](https://pepgenie.com/lays), complete registration details, and submit a clear photo of your opened ₹20 Lay’s pack showing the back-of-pack unique promotional code.
Step-by-Step Participation & OCR Upload Guide
- Access the Portal: Scan the QR code at participating retail stores or visit the official entry URL
https://pepgenie.com/lays - Enter Registration Details: Provide basic information including your name, age, and state of domicile to confirm eligibility.
- Locate Promotional Code: Confirm you have an opened Lay’s pack featuring a unique promo code printed on the back panel inside the coding window near the batch number. (Note: If you do not have a pack, enable location access on the site to find nearby authorized retailers).
- Upload Pack Image: Take a clear photograph of the back panel of your torn, consumed Lay’s pack ensuring the unique code is fully legible.
- Pass OCR System Check: The automated OCR validation verifies that:
- The pack is genuine and correctly torn per WhatsApp chat guidelines.
- The unique promotional code is visible near the batch number.
- The image resolution is clear and the code has not been previously used.
- Track Daily Progress: Re-upload a new valid pack daily. You can successfully verify one (1) eligible pack per calendar day during the campaign period to progress toward reward tiers.
Reward Milestones & Winner Selection Breakdown
Winners are selected after the campaign ends using randomizer software supervised by an independent auditor from valid entries in each milestone tier.
| Verification Milestone | Total Packs Verified | Prize Category | Number of Winners | Prize Details |
| Stage 1 | 3 Packs | Gaming Console | 30 | Gaming Console e-Voucher |
| Stage 2 | 5 Packs | Premium Smartphone | 10 | Premium Smartphone e-Voucher |
| Stage 3 | 10 Packs | International Holiday | 5 | Holiday Package e-Voucher (Covers 2 individuals) |
| Stage 4 | 20 Packs | Star Meet & Greet | TBD (Group) | Group Meet & Greet with actor Ranbir Kapoor |
Pack Eligibility & Flavor Variant List
The contest applies strictly to specific promotional packs marked with a unique code on the back window.
- Eligible Packs (MRP ₹20 Only):
- Lay’s India’s Magic Masala
- Lay’s American Style Cream n Onion
- Lay’s Classic Salted
- Lay’s Sizzling Hot
- Lay’s Spanish Tomato Tango
- Lay’s West Indies’ Hot ’n’ Sweet Chilli
- Lay’s Chile Limón
- Ineligible Products (NOT Applicable):
- Lay’s Maxx, Lay’s Wavy, Lay’s Shapez Crispz
- Lay’s Hot Chips Style, Lay’s Wafer Chips, Lay’s Mini Stix
- Any pack sizes other than MRP ₹20 or variants lacking the back promo code window.
What Happens if Pack Verification Fails?
If the image cannot be successfully validated, or the promotional code is unreadable, invalid or already redeemed, the participant will be prompted to upload another image.
How Many Lay’s Packs Do You Need to Enter Each Prize Draw?
The verified pack count determines eligibility for different prize draws.
| Verified Eligible Packs | Prize Draw |
|---|---|
| 3 packs | Gaming console |
| 5 packs | Premium smartphone |
| 10 packs | International holiday |
| 20 packs | Meet and greet with Ranbir Kapoor |
Each participant can successfully verify only one eligible product pack per calendar day during the contest period.
Important: The milestones represent eligibility for the corresponding prize draw. They do not mean that a participant automatically receives the listed prize.
How Are Lay’s Contest Winners Selected?
After the contest period ends, valid entries for each reward category are put through randomizer software under the supervision of an independent auditor, subject to successful verification and compliance with the Terms & Conditions.
The supplied information does not provide the name of the independent auditor or the exact winner-announcement date.
What Happens After You Reach a Prize Milestone?
Successfully verified eligible packs increase the participant’s pack count and make the participant eligible for the applicable prize draw.
The four stated milestones are:
- 3 verified packs: Gaming console prize draw
- 5 verified packs: Premium smartphone prize draw
- 10 verified packs: International holiday prize draw
- 20 verified packs: Ranbir Kapoor meet-and-greet prize draw
Lay’s Contest Period
The Lay’s “Kholo Ranbir se Milo” Contest is valid from 15 August 2026 through 30 September 2026 or until promotional stocks last, whichever occurs earlier.
The supplied terms also state that the Organizer may, at its discretion, curtail or extend the contest period and may withdraw or modify the contest without prior intimation.
Verification & Trust
MaalFreeKaa verified the official contest terms issued by the campaign organizers.
- Confirmed Facts: Each participant is restricted to 1 successful pack verification per calendar day. Uploaded images that fail automated OCR inspection due to blurriness, reuse, or improper tearing will be rejected, and users will be asked to re-upload.
- Assumptions: The group location and venue for the Ranbir Kapoor meet-and-greet will be communicated directly to verified Stage 4 winners post-auditing.
- Expectations: Winners for all voucher categories will receive redemption notifications following the auditor-supervised draw after September 30, 2026.
- Unavailable Information: Specific dates for the winner announcement ceremony have not been published by the organizer.
You can successfully verify one (1) eligible pack image per calendar day during the contest period.
The supplied terms state that the contest runs from 15 August 2026 to 30 September 2026 or until promotional stocks last, whichever is earlier.
If the automated OCR system cannot read your code or deems the image invalid, the portal will prompt you to upload a clearer photograph.
No. Only MRP ₹20 promotional packs of Magic Masala, Cream n Onion, Classic Salted, Sizzling Hot, Spanish Tomato Tango, Hot ‘n’ Sweet Chilli, and Chile Limón are eligible.
No. Uploading 3 packs makes you eligible for the Gaming Console draw. You must successfully verify 20 eligible pack images to enter the Ranbir Kapoor meet-and-greet draw.
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